Home staging can unarguably boost a property’s value and reduce the amount of time it spends on the market. The significance of home staging in promoting listings to potential buyers is really becoming more widely recognized and utilized by real estate agents. When a property is staged and decorated correctly, it may result in a speedy sale and a high sale price, while bad design decisions can drive away potential buyers, lead the property to languish on the market for too long, and force agents to resort to price concessions.
A professionally staged listing should be a major concern for a real estate agent, but occasionally, even the most skilled agents may make blunders that don’t fully showcase a house. The following are some of the most typical mistakes real estate agents make when staging homes to sell:
1. Gendered-design rooms
It’s crucial to avoid “gendering” a space when presenting it as a child’s bedroom or playroom by using hues, furnishings, or design elements that are often associated with either boys or girls. Pink paints, murals, and illustrations or boy-themed wallpapers can put off a buyer whose children don’t suit that style; your objective is to let each prospective buyer picture their own vision in the room.
Any potential buyer will be able to see the area as a place for their own kids if neutral hues are maintained for the walls and furnishings and accented with splashes of gender-neutral colors. Alternatively, you would want to portray the room as a flexible place, without at all making it seem childish, depending on the demographics of your target market.
2. Poor lighting design
Lighting within an interior space can have an impact on the impression of the buyer. Lighting affects the mood and the overall ambiance of the room. A dark, gloomy room for example might seem a bit off. If a room is not well-lighted, it can immediately turn potential buyers off.
Make sure to maximize the amount of natural light that enters the house to make it appear brighter, comfortable, and more vibrant. When staging homes, use light window treatments or open up windows during viewing. Install artificial light as well to highlight certain features such as the dining area, staircase, foyer, and ceiling design.
3. Ill-proportioned furniture
Staging homes is more than just placing furniture in an empty space to make it appear furnished and complete. Staging is about putting certain elements in a room to make it look attractive and comfortable to look at. A comfortable space would make people want to live in it and that’s exactly the goal of home staging.
Oversized furniture can make a room appear smaller than it is. Examples include giant sectional sofas and oversize coffee tables. Additionally, a room’s traffic flow and appearance may change if there is too much huge furniture present. Minimalist , standard-size furniture in neutral tones with clear lines may open up a room and make it appear more spacious while also adding warmth.
4. Over-decorating
Decorating too much can make the interior look overcrowded and cluttered. Keep your decorations and accessories to a bare minimum and make sure to declutter cabinets, closets, and storage spaces. Depersonalise display shelves too especially if the house you are staging is currently occupied or if the previous owner hasn’t packed all of their stuff yet.
5. Going Too Neutral When Staging Homes
White neutral hues are preferred to make a house appeal to a variety of potential buyers, using too much of it in walls, decorations, and furniture can make a house look dull and sterile. Balance your use of neutrals and add in a splash of colors in the form of throw pillows, rugs, wallpapers, artworks, and accessories.
6. Not Highlighting Significant Architectural Features
Another common mistake real estate agents make is forgetting to showcase the important architectural features of a property. These features might have the potential to increase its market value. These features can be an outdoor space, the grand staircase, extra rooms, ceiling design, and other classical/artistic features that can label the house as an architectural masterpiece.
7. Not taking Good Photos After Staging Homes
Frequently, a buyer’s initial impression of a property comes from online pictures and virtual tours. After staging the unit, take good photos that you can post later on in property listing websites and in your social media pages. Consider hiring a professional photographer to capture and edit your real estate listing photos. If a photo can instantly attract a potential buyer and request for a viewing, then investing with a professional is definitely worthwhile.
8. Not Working With a professional home staging company
Making sure that your listings highlight all of the features of the house. This will help potential buyers picture themselves residing there. One method to do this is to work with a seasoned staging company.
Staging homes is a challenging task and it might be even harder for you if it’s your first time doing it. Make use of your time and effort wisely and leave the staging to an expert home staging company so you can focus more on other important tasks.
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